As Steve Jobs said recently, 75 million people already know how to use the iPad because they know how to use the iPhone or iPod touch. That number includes millions of college students who will also be able to immediately access more than 8,800 core textbooks on an iPad via CourseSmart’s “eTextbooks for the iPhone” application.
Beginning today, the company will also be developing an optimized App specifically for the iPad that allows students to take advantage of the larger size and new features. The new iPad application will be released as soon as the iPad is available on the market, currently scheduled for end of March.
The type of experience the company expects to create for the iPad can be seen here: http://www.youtube.com/watch?v=kSjXO7Odh9E.
College students currently spend $300-$400 a semester on textbook content but they save an average of 50% on each textbook they buy as a CourseSmart eTextbook, a 3 to 5 semester (depending on how many eTextbooks they buy) payback on a $499 device! We believe that many students will see the combination of CourseSmart and the iPad as a way to get all of their textbook content on an exciting new multi-function device for the same amount of money or less than they are already spending on textbooks.
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